Client(s): AlpineBrek

Purpose: I created Amazon listing images for AlpineBrek's bicycle brakes, focusing on clearly demonstrating their power, reliability, and adaptability. The visuals and copy highlighted key features designed for biking enthusiasts seeking dependable performance on diverse terrain.

Role:

  • Developed compelling copy emphasizing the brakes' powerful 160mm disc size, perfect for tough trails

  • Highlighted the versatility and suitability of extended brake lines, catering to various bike sizes

  • Curated authentic, dynamic imagery showcasing cyclists confidently navigating rugged trails using the AlpineBrek brakes

  • Created concise, action-oriented descriptions designed to resonate with adventure-seeking cyclists

  • Crafted clear, motivating calls-to-action emphasizing enhanced control and safety

Tone: Confident, energetic, and adventurous. The language focused on empowering cyclists with reliable performance and instilling confidence for challenging rides.